Being a journalist, media professionals get to go through scores of media pitches mailed to them by varied PR professionals spread across the country. But despite media pitches arriving in the media professionals in great numbers, the numbers of good reliable pitches is always low. Most of what is there in the mail box are all trash for the journalists due to some silly mistakes made by the PR persons while approaching the media.
Here are some quick no-fail PR strategies for the agencies to tap on in order to hit the desired media channels on-point with the least wastage of resources:
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June 2019
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